Case Study OptikMelawai - Sprint Asia Technology

Resources | Study Case

70% Improvement in Eyewear Pickup Reminders Through Reliable SMS Delivery

Zurich Case Study
Our Impact

90%

Reduction in Login Failure
Rate

99%

OTP Delivery Success Rate

70%

Improvement in Eyewear
Pickup Reminder

Every success starts with a shared vision

Meet the company that trusted us to help bring their vision forward.

Timeline Path
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About optik Melawai
About Optik Melawai

Founded from a modest store on Jl. Melawai Raya No.191, South Jakarta, Optik Melawai has grown into a nationwide optical retail leader with more than 400 stores across Indonesia, serving millions of customers with eyewear, sunglasses, and contact lenses. As the company expanded its digital presence through a modern e-commerce platform, digital transactions became critical to delivering a consistent online-to-offline experience.

The road to results begins with real business hurdles

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Business Challenges

  • Building a responsive e-commerce platform with secure and frictionless customer verification
  • Ensuring accurate stock visibility and real-time validation for online product checks
  • Supporting growing digital payment adoption with reliable authentication processes
About optik melawai

Our Solution

About optik melawai
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Sandeza SMS OTP

Sprint Asia provides a reliable SMS-based OTP delivery service to support:

  • Customer registration and login validation
  • Password reset authentication
  • Product ready-stock verification on optikmelawai.com
  • Timely eyewear pickup reminders

With high-speed delivery and dependable infrastructure, the solution ensures secure access, minimizes user friction, and maintains communication reliability during peak traffic periods.

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Result

1

90% reduction in login failures, significantly improving customer access and user experience

2

99% OTP delivery success rate, ensuring secure and dependable account authentication

3

70% increase in reminder effectiveness, helping customers collect their eyewear on time

About optik melawai
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