Case Study Maybank - Sprint Asia Technology

Studi Kasus

95% More Secure: How Sprint Asia Strengthened Maybank’s Digital Transactions

Jadwalkan Demo Sekarang
Zurich Case Study
Dampak Kami

95%

Customer confidence
in transactions

90%

Higher satisfaction
with digital service

80%

Fraud risk reduction on
credit card usage

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About Maybank

Maybank Indonesia is one of the nation’s largest banks with strong regional presence as part of the Maybank Group. Offering retail, corporate, and digital banking services, Maybank Indonesia also operates M2U (digital banking) and M2E (corporate banking), serving millions of customers nationwide.

About
quotes

Kisah Nyata di Balik Setiap Dampak

"Our customers expect instant confirmation and complete peace of mind for every transaction. Sprint Asia’s SMS solutions allowed us to provide real-time OTPs to reliable SMS banking notifications. The impact has been remarkable: stronger customer trust, reduced fraud risk, and higher satisfaction with our digital services."

user
Ronita
Head, Usage, Partnership & Cobrand
yellow square

Perjalanan Menuju Hasil Dimulai dari Tantangan Nyata Bisnis

Tantangan Bisnis

Maybank needed to provide customers with secure, real-time transaction experiences while minimizing fraud risks. Their challenges included:

  • ● Speeding up transaction confirmations and service requests
  • ● Delivering SMS OTPs in real-time for authentication
  • ● Sending instant notifications for every customer transaction
  • ● Reducing fraud risk in credit card usage

To address these, Sprint Asia delivered a dual solution set for Maybank.

Solusi Kami

SMS OTP

Sprint Asia enabled secure and instant OTP delivery for all banking transactions. This improved fraud prevention and gave customers confidence to complete their transactions via mobile and SMS banking without hesitation.

Hasil yang Dicapai

1

95% boost in customer trust through reliable, real-time OTPs

2

90% improvement in satisfaction with Maybank’s digital services

3

80% reduction in fraud risk across credit card transactions

Results Illustration

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