Article

A fast response chat strategy is a strategy that should be applied to customer service because the speed in responding to customer inquiries or complaints can increase their satisfaction and loyalty. A fast response strategy shows your commitment to growing your business. In the world of customer service, fast response chat is now an obligation …

Fast Response Strategy: Application for Replying to Consumer Read More »

WhatsApp Blast feature is now one of the features that business owners often utilize in WhatsApp. This is because WhatsApp Blast allows users to send mass messages to many contacts at the same time, which can help with marketing or promotional activities. The term WhatsApp Blast itself may not sound familiar to some business owners. …

WhatsApp Blast Feature: Tips and Easy Ways to Use It Read More »

Di era digital, kemampuan perusahaan dalam memberikan layanan pelanggan yang cepat dan efektif sangat penting. Salah satu keunggulan BCA terletak pada pelayanan customer service yang sangat baik. Blu by BCA Digital telah membuktikan hal ini dengan menggunakan Live Chat (Konnek) Sandeza untuk meningkatkan performa agen mereka. Dalam artikel ini, kita akan melihat bagaimana Live Chat …

Konnek Tingkatkan Layanan Pelanggan Blu by BCA Digital Read More »

SMS Marketing is a messaging strategy that is promotional or marketing in nature. These messages are mostly meant to communicate time-sensitive offers, updates, and alerts to people who have agreed to receive text messages from your business. In this modern era, SMS Marketing is still widely used even though it seems old-fashioned, but it is …

SMS Marketing Strategy: Is it Still Effective? Read More »

META launched the latest feature on one of its products, Messenger, in early June via TechCrunch. This feature is a Community Feature that has the same function as the communities feature on WhatsApp which was launched earlier in 2022. Previously, in the same year, META had previously updated Messenger’s community chats feature, allowing Facebook group …

META Communities Feature for Messenger Read More »

Customer Data Platform (CDP) emerges amid competitive industry competition, in this internet era, data is a valuable asset for the running of a business. Customer Data Platform or CDP itself is present and plays a role in helping companies process data from various sources they have into effective marketing strategies. CDP is predicted to be …

Customer Data Platform: Advantages for Business Read More »

2FA or 2 Factor Authentication is an identity and access security method that requires two forms of identification for your data and accounts. With 2FA, businesses can monitor and help protect vulnerable information that will likely be misused. 2 Factor Authentication works by providing an extra layer of protection over just one factor such as …

2FA or 2 Factor Authentication as Additional Protection Read More »

The WhatsApp Business API sign up process must go through several requirements and procedures that must be met. WhatsApp Business API can only be obtained by working with authorized WhatsApp partners, such as Sprint Asia. Check out the following article for a more complete explanation of registering for WhatsApp Business API. WhatsApp Business API (WABA) …

How to Sign Up WhatsApp Business API: The Easy Steps Read More »

Many people think that the SMS marketing strategy is no longer relevant to today’s marketing. However, SMS marketing offers an effective solution to modern marketing challenges. Consumers are more responsive to SMS messages because they spend much time on their smartphones. To date, SMS still has a read rate of up to 97% within just …

SMS Marketing Strategy: Maximize Your Business Potential Read More »

Have you ever bought a cup of coffee at a cafe and been offered another cup for free if you downloaded the cafe’s app? Did you know that the offer is an attempt by the cafe to run loyalty programs? As a business owner, you want your brand to have loyal customers. One way to …

Loyalty Programs: Advantages and Benefits for Customers Read More »