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As technology evolves, businesses must continue to adapt to the market. Omnichannel allows your business to more effectively reach and interact with customers through various channels. As many as 61% of companies have implemented an omnichannel strategy to expand the reach of their channels. This article will explain what omnichannel is, how it differs from …

Omnichannel: Definition, Types, and Benefits for Your Business Read More »

Many mistakes can occur in the usage of technology such as Chatbot. However, as with any technology, improper management can be fatal to a business. To ensure your chatbot delivers true added value, it is important to avoid common mistakes that are often made. Chatbot Misus Although chatbots offer many advantages, there are still few …

Chatbot Technology Usage Mistakes That Can Harm Your Business Read More »

In 2024, Sprint Asia released its latest innovation, Sandeza Integrated. Previously, Sandeza has released several excellent solutions such as intelligent messaging, AI Chatbot, Live Chat, loyalty program, and customer data platform. Now these solutions will be easily accessible in Sandeza Integrated. Sandeza Integrated offers a convenient solution for managing messages, customer relationships, and running loyalty …

Sandeza Integrated 2024: Feature Update Read More »

As more businesses emerge, consumer expectations continue to evolve. This makes companies continue to strive to provide value-added experiences for customers. However, many businesses still struggle to deliver a satisfying and consistent customer experience. This challenge often arises due to difficulties integrating various communication channels and providing a consistent experience. On average, businesses that implement …

Tips to Improve Customer Experience with Omnichannel Marketing Read More »

Interactive SMS, in particular, provides a direct connection with consumers that can be utilized in unique and engaging ways. In an ever-evolving era, the innovative SMS interaction between brands and consumers is becoming increasingly important. SMS, or text messaging, is one of the most common methods of communication and is accessible to almost anyone with …

Innovative Ways to Use Interactive SMS to Improve Relations Read More »

WhatsApp Business (WA Business) feature continues to update to support increasingly complex and diverse business needs. In 2024, several significant updates have been introduced to improve the functionality, convenience, and security of users of this platform. Here are some of the latest features introduced to the WhatsApp Business API this year: Want to know more …

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Did you know there are currently 200 million businesses using WhatsApp’s business products? That’s a fantastic number, right? The business products in question here are the regular WhatsApp Business and the WhatsApp Business API. Both are WhatsApp products designed specifically for business owners. Using WhatsApp’s business products makes it easier for you to interact with …

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Chatbots have become one of the innovations that change the way we interact with technology. In the growing digital era, Chatbot technology is an innovative computer program designed to have conversations with humans through the medium of text, voice, or even images. Although this concept has been around for a long time, the development of …

Chatbot: Sandeza Chatbot Definition and Features Read More »

Targeted SMS has become one of the highly effective tools to boost business promotion. The effectiveness of Targeted SMS in promotion lies in its ability to send customized messages directly to potential customers. The main purpose of Targeted SMS is not only to increase customer interaction and engagement, but also to increase sales, strengthen brand …

Targeted SMS: Improving Promotion Effectiveness Read More »

KPI for Customer service is one of the important aspects in maintaining customer satisfaction rate. To ensure that customer service is effective, it is important to have measurable and relevant Key Performance Indicators (KPIs). KPIs help in evaluating customer service performance and identifying areas that need improvement. What are KPIs According to Banerjee and Buoti, …

KPIs for Customer Service: Recommendations that Can Be Applied Read More »